This is the big headline

This is body copy.

It usually is plentiful. Because its job is to get you to feel and imagine and then to intensify that. It’s something of a hypnotic dream-making device when done well.

And it will have you craving something powerfully. Such as:

• 3 ways to eat banana splits twice daily without ever putting on an extra ounce.
• How in only 15 minutes you can master the secret formula that makes money grow on trees — literally overnight!
• The 4 little-known ways to inconspicuously flare your nostrils that causes pretty women — even those standing completely across a room — to instantly look up, lock eyes with you and smile widely as they saunter over and then lean into your chest while breathing huskily and give you big eyes and in sweet little-girl voices and ask if you’d like to step out into a dark spot in the garden and nuzzle with them for a while.

Absolutely amazing stuff that really works! In fact, that’s what auto body repairman Joe Blow of Houston said only seconds after downloading it.

“Absolutely amazing stuff that really works!”
– Joe Blow
auto body repairman
Houston, Texas

So, there, I’ve used the main features supposed to be available to me here to see how it might be working. Don’t think it IS working in this theme.

But wait, there’s more

Of course there is. Always is.

And there should be images inserted here and there. And there should be an order button and more… None of that comes with this template. Too bad. But I bet I can add them in the css and in the Add Fields options. And I don’t see how to insert subheads into the body copy, unless handcoding as I did above will work. Actually, I should code them in the css and attach them to some text attribute I won’t be using so that I can add them wherever I want by punching that button in the text editor. We’ll see.

And I want to change the body type to Verdana. And possibly change the big headline type to Georgia. Pretty easily done in the stylesheet. (Then I should keep a version of all of my modded files on my hard drive so I never lose them should there be a server failure.)

OK. I previewed this. The checkmarked list is not working. Wonder if I used the wrong code for it. Or if the system still cannot find the images. (The checkmarks are images.)

Have solved the checkmark-list problem. My fault. I wasn’t using the ‘li’ code at the beginning of each line. (And end li at the end of each line.)

The headline failing to render issue earlier was because I had added headline as Headline in the Custom Fields and the script didn’t recognize the upper case first letter….

So now this is working as expected. And I want to add some functions to it. And will.

But first …. there’s some nuzzling to do.

– the writer’s fake signature

P.S. You always have a P.S. that reinforces your key benefits and the call to action

P.P.S. In fact, you are supposed to have two or three P.S.’s after the signature. Studies show that people read these even if they don’t read most of the body copy.

P.P.S. Knowing that, you’ll want to make good use of them.

and, P.P.P.P.S. I’ll want to revise the code so that I have my affiliate URL in the WP-SalesPage credit and link at the bottom of the page — if I leave that there.