Every article ever published in the section: '> Practice-Building Secrets of 6-Figure Superstars'

Amazon ‘bestseller’ — take two: The power of an explosive launch

Thursday, June 29th, 2006

by Ken Winston Caine

Position 1: It’s highly misleading* to refer to your e-book as a “bestseller” if, through a massive launch effort you managed to get it to hit Amazon’s top 10 for a few minutes in one 24-hour period.

Position 2: Powerful, focused launch techniques (of which the Amazon bestseller trick is one) overall are good things — for several reasons:

Good thing reason one: They require you to (more…)

> Absolutely Effective Advertising, > Business Coaching, > COACHING -- Personal-Development & Success, > Coaching News, > Holistic-Marketing Makeover Kit, > Online Self-Help-Business Marketing Secrets, > Practice-Building Secrets of 6-Figure Superstars, > Right Livelihood, > Values-based Marketing | Comments (0)

Pros have programs and ‘further information’ for SALE on their sites

Thursday, June 22nd, 2006

by Ken Winston Caine

If people like you and what you are about, they want to buy your stuff. They want you to have stuff for them to buy. They want to learn more of what you have to offer. They want to talk to you after you give talks. They want to buy your books at the back of the room. They want to “invest” in you — or actually, they want to invest in themselves through you.

They expect to have those opportunities if you are a professional working in personal development and self-help. They expect to find those opportunities if you are for real and not just some pretender who figured out how to build a website.

You disappoint and confuse them if on your website you don’t offer a report, an e-book, a program, various ways for them to (more…)

> Absolutely Effective Advertising, > Building Mind Body Spirit Journal, > Business Coaching, > COACHING -- Personal-Development & Success, > Coaching News, > Communication, > Holistic-Marketing Makeover Kit, > Manifesting Your Desires, > Meaning, > Online Self-Help-Business Marketing Secrets, > Practice-Building Secrets of 6-Figure Superstars, > Presence / Charisma, > Right Livelihood, > Values-based Marketing | Comments (0)

Great resource: Complementary and Alternative Medicine Law Blog

Sunday, May 28th, 2006

Useful resource for holistic practitioners: Boston-area Attorney Michael H. Cohen’s CamLaw Blog — The Complementary and Alternative Medicine Law Blog. Covers latest developments affecting practice of alternative medicine, as well as updates on key issues. While Cohen is a legal wonk who specializes in litigation affecting the practice of complementary and alternative medicine, he writes clearly and (more…)

> Holistic Health, > Holistic Practitioners, > Natural Healing, > Naturopathy, > Practice-Building Secrets of 6-Figure Superstars, > Resources, > Spirit of Wellness | Comments (0)

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  • ken winston caine, april 24, 2010
  • ken winston caine
  • 'Holistic Self-Help Doc'
    exploring the frontiers of holistics & personal development ...
    Sharing 'what works,'
    what doesn't,
    and what's simply freakin' fascinating

  • Author/co-author of health and wholeness books that have helped well more than a million people improve the quality of their lives.

    Endorsed by:

    ✓ Larry Dossey, M.D., author of The Extraordinary Healing Power of Ordinary Things

    ✓ Bernie Siegel, M.D., author of Love, Medicine & Miracles

    ✓ Science Daily

    ✓ MotherNature.com

    ✓ HealthPress.com

    ✓ Suffering.net

    ✓ Breast Cancer Resource Directory

    ✓ Arthritis Insight

    ✓ Renewal at Work

    ✓ A Healthy Advantage

    ✓ MVP Healthcare

    ✓ Fitness Pros

    ✓ iVillage.com Parent Soup

    ✓ First Path

    ✓ And more...

    ken winston caine is a former managing editor for Rodale, the world's premiere holistic lifestyles publisher, promoting organic living and making the world a better place for more than 60 years.

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